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Available on the Pro, Teams, and Enterprise plans.
The Zoho CRM integration syncs Wave contacts into Zoho as either Contacts or Leads, configurable at setup. Wave handles Zoho’s region-specific API endpoints automatically, so users across the US, EU, India, Australia, and other regions connect to the right Zoho data center with no extra configuration.

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How to Connect

1

Open the integration

Go to Integrations → Zoho CRM.
2

Choose a record type

Choose whether to sync contacts as Contacts or Leads.
3

Enable auto-sync (optional)

Turn on Auto-sync to import all existing Wave contacts immediately.
4

Connect Zoho

Click Connect and sign in to your Zoho account.
Wave requests read/write access to the relevant CRM modules (Contacts and/or Leads), permission to read users (to assign ownership), and read access to organization info (for region detection).

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What Gets Synced

Sync direction: Wave → Zoho CRM (outbound only) When it syncs: Real-time on contact create, update, or delete

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Features

  • Contacts or Leads: choose the Zoho record type that fits your sales workflow.
  • Automatic region detection: Wave connects to the correct Zoho data center (US, EU, IN, AU, and others) automatically.
  • Auto-sync on connect: import all existing Wave contacts on first connection.
  • Owner assignment: contacts are assigned to the Zoho user whose email matches the Wave team member.
  • Deduplication: Wave stores Zoho record IDs and updates existing records rather than creating duplicates.

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Limitations & Requirements

  • Owner matching is by email. If no matching Zoho user is found, the contact is saved without an owner.
  • Zoho sandbox and developer accounts are detected automatically, but rate limits and available fields may differ from production.

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Disconnecting

Go to Integrations → Zoho CRM and click Disconnect. This removes the integration and revokes Wave’s access. Records already synced to Zoho are not deleted.