Blogs

A trade show badge scanned at the booth and synced into a CRM contact with the event, the owning rep and the booth notes

How to Get Trade Show Leads Into Your CRM Automatically

How to get trade show leads into your CRM: the 4 ways badge scans reach HubSpot, Salesforce, Zoho or Dynamics, what to map, and how to stop duplicates.

Oct 2, 20267 min readLead Capture
A captured event lead on a phone, showing a verified work email, mobile phone, office phone and LinkedIn profile alongside a voice note from the booth, with a list of buyer questions beside it.

Event Lead Capture: The 9 Questions Buyers Ask Most

The nine questions exhibitors ask us most before buying event lead capture: duplicate charges, offline scanning, CRM fields, rep tracking and setup speed.

Oct 2, 20269 min readLead Capture
How much event lead capture costs in 2026: renting from $350 per show, $250 per event, $6,000 a year per seat, or 4 credits ($10) per badge scan

How Much Does Event Lead Capture Cost in 2026?

How much does event lead capture cost? Renting the show's scanner starts at $350 per show. See the 2026 prices, 10-show math, and when an app costs less.

Oct 2, 20266 min readLead Capture
A checklist of partner evaluation questions beside a phone showing an enriched lead record

What to Ask Before Partnering With a Lead Capture Vendor

Twelve questions for exhibit houses, agencies and organizers picking a lead capture partner: deal shape, data ownership, support and what happens at renewal.

Sep 28, 2026Events
Attendees networking on a conference floor away from the exhibitor booths, with a phone capturing a contact

Lead Capture for Event Organizers Beyond the Exhibitor Kit

Your show's lead retrieval contract covers exhibitors. Attendees, sponsors and speakers still swap contacts by hand. How organizers close that gap, and earn from it.

Sep 28, 2026Events
A phone showing an enriched lead record at a trade show, with badge scan, enrichment and CRM sync shown as connected steps

White Label Lead Capture for Exhibit Houses

How exhibit houses add badge scanning, lead enrichment and CRM sync for clients without building it: white label, reseller and revenue share, compared.

Sep 28, 2026Events
Digital business card with trade show icons.

8 Best Trade Show Lead Capture & Retrieval Software (2026)

I tested the best lead capture software for trade shows: real rental scanner costs, per-lead pricing, and enrichment that hit 91% verified emails in our test.

Aug 23, 202620 min readLead Capture
Marketing Manager Event Toolkit Template (Free Download) - Wave Connect

Marketing Manager Event Toolkit Template (Free Download)

Get the complete marketing manager event toolkit template for 2026. Includes lead capture strategies, budget planning, and post-event follow-up systems. Free

Mar 7, 20268 min readLead Capture
What is a Lead Capture Form? How It Works + Examples (2026) - Wave Connect

What Is a Lead Capture Form? How It Works + Examples

A lead capture form collects a prospect's contact details so you can follow up. How forms work online and at trade shows, with examples and a field template.

Mar 5, 20269 min readLead Capture
Best Business Card Scanner & Reader Apps: 8 Tested (2026)

Best Business Card Scanner & Reader Apps: 8 Tested (2026)

I tested 8 business card scanner and reader apps on real cards: the best free option, the best CRM sync, the best for a small business, and when to skip them.

Feb 18, 202620 min readDigital Business Card
How to Capture Leads at a Trade Show step-by-step guide

How to Capture Leads at a Trade Show (2026)

Learn 7 proven methods to capture leads at trade shows - from badge scanning to NFC cards. Before, during, and after tactics that actually convert.

Feb 16, 202612 min readLead Capture